Crescent Digital Marketing

Not everyone experiences social media platforms in the same way. Approximately 16 million people* in the UK live with a disability, many of whom encounter barriers when trying to engage with social media content. Creating accessible social media and website content isn't just the right thing to do - it's actually a brilliant way to...

I also want to help the newbies; those just starting out who might need a helping hand. Navigating the world of...

Social media is such an important and versatile marketing tool for new and small businesses; each social media channel is different and...

Here are some tips on how you can thrive in 2025 and get the best out of the year to come...

There was plenty of self-doubt and worry in the first few weeks and months, but I had made a conscious decision right at the beginning to...

The New Year is almost upon us, so now is the perfect time to see what trends will be big in the world of social media in 2025...

It is good to know the key awareness days in 2025; with these in mind, you've got content ideas for the entire year...

There are a dozen events throughout the year that are now used as targeted dates for offering a deal, a discount or a promotion, but...

Having a presence online is essential to ensure success of your small business. As well as having a website or online shop, it is often...

When I was approached by my local Parish Council to update their website, I knew it was an opportunity I didn't want to miss out on...

Digital marketing is constantly changing, and I often find myself answering the same questions about it from clients. So, I thought I'd...

Hashtags are a powerful tool for increasing your visibility on social media, but did you know that using local hashtags can help your...

...being on social media isn’t enough; your small business needs a well-thought-out strategy to effectively reach...

Here are the top five social media mistakes small businesses often make with their social media - and how you can avoid them...

Unfortunately, when you have a social media presence online for your small business, one of the unavoidable and unpleasant sides of it...

...here are 10 of the best ideas and themes for you to gain inspiration from and hopefully utilise across your social media platforms...

There is a lot of jargon and terminology used in digital marketing that can be confusing if you are new to the industry, or are running...

It is vital that when setting up a new business, you ensure that your website and online presence is fully optimised in order to rank...

There are a lot of things that I hear over and over about marketing that simply aren't true, or are just misunderstood. So, I'm going to...

One thing I was keen to recreate and use in the new website, was the gold colour of Mick's logo. It featured as the background for his...